Customer Experience Gifting

Customer Experience Gifting

According to the Walker study, customer experience will preside over price and product as the key element that distinguishes brands from other brands in the coming years, and that alone highlights how essential it is for businesses to adopt solid customer...
Are Corporate Gifts Tax Deductible in the USA?

Are Corporate Gifts Tax Deductible in the USA?

Be it in a large enterprise setting or an intimately managed startup, tax-related questions, especially when dealing with fund usage, pop up quite often, and as corporate gifting continues to gain prominence as an effective marketing and retention tool, it’s becoming...
Effective Marketing Tools for Startups

Effective Marketing Tools for Startups

Launching a business without a well-thought-through marketing strategy is like recording music and not releasing it for public consumption. No one will know about it, and your efforts, no matter how creatively brilliant, would have been in vain. It is, therefore,...
Who To Target With Corporate Gift Campaigns

Who To Target With Corporate Gift Campaigns

“What digital media hasn’t changed is people. We are still physical creatures that thrive on human contact and stimulation. Giving, receiving, and handling tangible objects remain deep and intuitive parts of the human experience. In the never-ending stream of two-way...