by Nolly Mngadi | Jan 26, 2023 | Business, Corporate Gifting, Gift Ideas
In this blog, we discuss the aspects of international corporate gifting, expand on the elements of cross-border business, highlight who businesses can target with corporate gifts, and how they can start gifting on a global scale by using a worldwide gifting platform....
by Nolly Mngadi | Dec 20, 2022 | Business, Sales
Businesses are operating on a profit basis, and as such, ought to align their strategies accordingly! To the customer, brands are in it to meet their needs and duel for their hand in sales, all the while competing with vendors of the same caliber. Think ‘many...
by Nolly Mngadi | Dec 15, 2022 | Business
While it’s widely understood, accepted, and encouraged that making mistakes is human and forms part of a healthy life pattern, it takes quite a bit of introspection and behavioral priming to understand what influences our perceptions, reasoning abilities, and...
by Nolly Mngadi | Dec 5, 2022 | Business, Corporate Gifting
Businesses, regardless of their scale of function, are sometimes deterred from using corporate gifts as marketing, retention, and brand awareness tools due to cost, logistical, and legal/moral issues. While the use of corporate gifting campaigns continues to garner...
by Nolly Mngadi | Oct 17, 2022 | Business, Marketing, Sales, Uncategorized
In the current business landscape, we hear the term ‘conversion rate’ quite often and interpret sales-focused data in line with it to improve our results. So, what is a conversion rate? Conversion rates depict the percentage of targeted leads that...
by gs_site_admin | Sep 19, 2022 | Business
Be it in a large enterprise setting or an intimately managed startup, tax-related questions, especially when dealing with fund usage, pop up quite often, and as corporate gifting continues to gain prominence as an effective marketing and retention tool, it’s becoming...