Gifting As A Service – A New SAAS Model

Mar 24, 2023 | Business, Corporate Gifting

Welcome to the captivating realm of gifting platforms, one of the innovative SaaS models causing a stir in the corporate landscape. Suppose you are a discerning B2B marketer or sales professional. In that case, you understand that building and nurturing relationships is the essence of business, and showing appreciation is vital to forging solid connections. This is precisely where gifting services come into play, providing a seamless way to express gratitude to your clients, partners, and employees and demonstrate how much you value their contributions to your enterprise.

With the advent of remote work and virtual communication, traditional corporate gifting has become archaic. But fear not because today’s cutting-edge international gifting services, such as Giftsenda, are bridging this gap. These state-of-the-art platforms enable you to send customized gifts using an online interface. Once your order has been placed, the platform and its team of experts will handle the sending. 

If you seek to elevate your business strategy to unprecedented heights, it is time to embrace the power of online gifting services. With their amalgamation of personalized experiences, data-driven insights, and hassle-free delivery methods, they present the ultimate opportunity to convey appreciation and expand your business simultaneously.

What is SaaS?

SaaS (Software as a Service) is a software delivery model that allows users to access and use software applications over the internet rather than installing and maintaining them on their own hardware. This model has become a conventional marketing and sales expansion tool, allowing software vendors to reach a larger audience, generate recurring revenue, and provide ongoing customer support and updates.

The history of SaaS can be traced back to the 1960s and 1970s when mainframe computers were the norm and software were delivered through time-sharing systems. However, only with the advent of the internet and cloud computing in the 1990s and 2000s did SaaS become a mainstream delivery model for software.

Today, SaaS has become a prevalent and effective solution for businesses across various industries. Its advantages include:

  • Cost savings: SaaS eliminates the need for businesses to purchase and maintain their hardware and software, reducing the overall cost of ownership. Most platforms offer a subscription-based service.
  • Scalability: SaaS allows businesses to easily scale up or down their usage of software applications based on their needs without investing in additional hardware or infrastructure.
  • Flexibility: SaaS enables businesses to access software applications from anywhere, anytime, using any device with an internet connection.

Some trusted SaaS listings include:

  • G2 Crowd: A popular SaaS and software product review platform offering detailed reviews and ratings from real users.
  • Capterra: A directory of SaaS and other software products with user reviews, pricing information, and feature comparisons.
  • SaaS 1000: A list of the fastest-growing SaaS companies based on revenue and employee growth.

B2B businesses can benefit significantly from SaaS services, as they offer a range of software solutions designed specifically for business use. These include:

  • Customer relationship management (CRM) software: Helps businesses manage their interactions with customers and prospects.
  • Marketing automation software: Automates and streamlines marketing processes, including email campaigns, social media, and advertising.
  • Accounting software: Helps businesses manage their finances, including invoicing, expenses, and payroll.

What Is  Gifting As A Service?

Gifting as a service is also encompassed in the SaaS model through subscription-based gifting platforms. Giftsenda provides a suite of experiences that help businesses get better ROI on their gifting activities on an international level.

  • Automated gifting services: Provide a streamlined and efficient way for businesses to send gifts to customers, employees, and partners using digital delivery methods – such as gift links and emails. Recipients are also able to choose their own gifts and swap pre-selected gifts or donate the value to charity.
  • Personalized gifting campaigns: Allow businesses to tailor their gifts and messages to the needs and preferences of their target audience, ensuring maximum impact and ROI.
  • Concierge services: These services provide users personalized support throughout the gifting process, from choosing the right gifts to tracking deliveries.
  • Streamlined Gift Selection: The Giftsenda platform provides users with a broad selection of high-quality gifts that align with their brand image and meet their specific requirements. This eliminates the need for users to spend time researching and comparing potential gifts, ensuring that they receive an appropriate and thoughtful gift that reflects positively on their brand.
  • Centralized processes: Corporate gifting services centralize the entire process, making it easier to manage large-scale gifting campaigns across multiple regions and time zones.
  • Automated Reporting: Users get access to custom reporting tools that allow them to generate reports on specific aspects of their gifting program. These reports may include information such as gift invites sent, delivery status, and cost analysis.

How Does A Gifting Service Save Users Time?

According to a report by the Corporate Executive Board, 80% of companies offer some form of gifting program, with an average spend of $79 per recipient. However, manual gifting processes can be time-consuming and resource-demanding, so more businesses are adopting automated gift-giving services. 

Corporate gifting services can provide users a wide range of time-saving benefits, from streamlined gift selection and logistics management to dedicated support and expertise. By leveraging these services, businesses can free up valuable time reinvesting in core business activities while enhancing their brand image and relationships with key stakeholders.

Capitalize On Giftsenda’s Offerings

Giftsenda is a game-changing platform that has revolutionized the world of corporate gifting. Built upon 20 years of expertise and innovation, it has helped businesses build stronger relationships with their customers, staff and leads internationally. With a complete suite of international corporate gifting services and plans, Giftsenda transcends borders, cultural nuances, and everything in between.

Ready to get started with corporate gifting on a global scale? Book a 30-minute demo with one of our Gift Campaign Managers to see how our gifting platform works and to get access to a free trial.

Do Corporate Gifting Your Way

Gifting Platform

Do you send gifts to staff, prospects and clients on a regular basis? Our gifting platform is designed to make corporate gifting fast, cost-effective and easy – no matter the size of your recipient list. 

One-Time Projects

Enjoy all the perks of using a gifting platform, with no commitments or recurring costs, when making use of our project-based plan. Use the platform yourself, or we can manage your whole campaign for you.

eCommerce Shop

Do you need to quickly send 1-5 gifts to recipients overseas? Our online shop is free to use. Simply choose the gifts, provide the delivery details, and pay. You can even send a 1:1 gift using en email address!
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