Learn how to streamline your gifting process by using Giftsenda’s integration with Salesforce for seamless sending, tracking and management.
Giftsenda has integrated with Salesforce to optimize the often cumbersome gifting process and offer top-tier online gifting platform benefits that cater to the corporate world’s gifting needs, particularly when sending corporate gifts internationally. The integration combines Giftsenda’s in-depth knowledge and expertise in the global corporate gifting industry with Salesforce’s world-renowned customer relationship management (CRM) platform. This creates a game-changing solution that enables businesses to streamline their corporate gifting processes, particularly when sending 1:1 or bulk corporate gifts globally.
The integration offers businesses a sophisticated solution to manage multiple platforms and tools in one workflow when sending gifts to global partners, clients, and employees. In this blog, we highlight the benefits of this innovative integration and expand on how it can facilitate bulk international corporate gifting.
Streamlining Corporate Gifting Processes
With the integration, users can launch and manage their gifting campaigns from within Salesforce. This helps businesses save time and money while ensuring their gifting campaigns are executed seamlessly.
The platform’s comprehensive range of features includes using digital delivery methods to send pre-selected gifts, gift collections, and personalized items for various needs, occasions, and budgets. The email or gift link invites that can be sent, allow recipients to choose a gift or donate the value to charity, and also provide their delivery details. Now that’s useful! It also allows businesses to customize and personalize gift invites with messages and branding to align with their corporate identity.
Innovative Features and Comprehensive Insights
One of the standout features is the platform’s ability to monitor and report on gifting campaigns, including metrics such as gift acceptance rates, ROI, cost and delivery statuses. By leveraging this feature, businesses can gain valuable insights that can be used to optimize future campaigns.
This feature is especially beneficial for sales professionals who can use this information to tailor future campaigns according to their customers’ preferences. Account managers can also use this feature to ensure they are meeting their clients’ expectations and nurturing 1 – 1 relationships, while business development representatives can identify which gifts are most effective in generating leads and closing deals.
Versatility Across Industries and Use Cases
The Giftsenda-Salesforce integration is also user-friendly and easy to navigate. It enables automated gift sending through workflow triggers, syncs statuses with Salesforce campaigns, and provides easy-to-follow gifting processes with personalization tokens, making it an ideal solution for businesses of all sizes and industries. Below are some relevant use cases where businesses can benefit from this integration:
- Event Marketing: Businesses can use this integration to send gifts to attendees of their events as a way to show appreciation for their attendance and build relationships.
- Physical Brand Awareness Activations: Businesses can use this integration to send gifts to individuals who visit their booths at trade shows or other events.
- Global Recruitment/Headhunting Outreaches: Businesses can use this integration to send gifts to potential candidates as part of their recruitment efforts. This can help attract top talent and build relationships with potential hires.
- Mass International Marketing Campaigns: Businesses can use this integration to send gifts to customers and partners across the globe as part of their marketing efforts.
- Small-Large Scale Staff-Focused Gifting: Businesses can use this integration to send gifts to their employees as a way to show appreciation for their hard work and dedication.
- Referral Programs: Businesses can use this integration to send gifts to individuals who refer new customers or clients to their business.
Campaign Reporting Made Easy
With the Salesforce integration, businesses can access a range of reporting tools and metrics to help them monitor the effectiveness of their gifting campaigns. These tools provide valuable insights into customer preferences, engagement rates, and return on investment (ROI). Businesses can use these insights to tailor future campaigns to their customers’ preferences and maximize their ROI.
The reporting tools are designed to be user-friendly and easily shareable. Businesses can share reports with stakeholders, including sales teams, managers, and executives, to inform everyone of campaign progress and results. Sharing reports also help to foster collaboration and encourage team members to work together to optimize gifting campaigns. The integration helps businesses identify improvement areas, optimize campaigns, and achieve better results.
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The Salesforce integration offers businesses a sophisticated and comprehensive solution for streamlining their international bulk gifting processes. Its range of features, user-friendliness, and compliance with data privacy regulations make it an ideal choice for businesses seeking to build strong relationships with partners and employees globally while saving time and resources. If you would like to see the integration in action or try it out first hand, you can make use of our 30-day free trail.