8 Signs You Are Ready For A Gifting Platform

Apr 5, 2024 | Business Tips, Corporate Gifting, Gift Ideas

We’ve compiled 8 signs to determine if you’re ready to streamline your corporate gifting activities with a gifting platform like Giftsenda.

Corporate gifting. It’s not just a business ideal. It’s a corporate need. By now, you’ve probably experienced this organizational phenomenon in one form or another. Whether you’ve given or received a gift; be it a marketing gift, employee or client appreciation gift, you’ve definitely tried and tested the art form that is professional gratitude. 

When your list of corporate chores becomes too much to handle, a corporate gifting platform can be a great aid. But, just when is it that you need a helping hand? Which corporate gifting platform should you use? And how do you go about picking one?

In this blog, we’ll help you answer all the questions so you’ll be able to identify when you’re ready for a corporate gifting platform. 

Who needs to send corporate gifts?

There are several use cases in which you can show some corporate appreciation. Marketers, sales teams and customer service professionals all leverage business gifting to help their recipients feel appreciated.

It has been estimated that approximately 60-70% of businesses have some sort of corporate gifting program in place. And it’s no shock, seeing as the market has evolved in leaps and bounds over the years; with a CAGR of 8.44% over the forecast period of 2024 – 2027. 

8 Signs You Are Ready For A Gifting Platform

8 Signs you’re in Need of a Corporate Gifting Platform

Let’s have a look at the signs to keep an eye out for to know if you are ready to make use of a corporate gifting platform for your business.

You’re finding it difficult to keep up with the logistics of gifting

Let’s be real, coming up with the perfect gift is difficult. And even with a great idea, it can still be a hassle to source this perfect gift, keep track of the shipping and deliver it. If you’re falling short in this area, it can present itself as a revenue drain for your company. Moreover, if your team is taking on this task, on top of the other, more necessary, roles they employ; it can be keeping them from being more productive.

A corporate gifting platform takes on all the work when it comes to the logistics of gifting – all you have to do set up your campaigns online and we’ll deliver!

You’re receiving negative feedback on unsolicited sends

Picture this, you’re sending multiple gifts manually and you mistakenly send your vegan recipient a smoked meats gift basket. Talk about a faux pas. It may sound funny at first but the truth is, it happens. Receiving negative feedback from your gift recipients can be a real problem. Especially when it comes to your brand image.

When you use a corporate gifting service, unwanted gifts can be donated in such cases to a charity of your recipient’s choice. Alternatively, your recipient may swap an unwanted gift so as to minimize the number the unsolicited sends and reduce negative feedback. 

You’re not getting the most out of your teams

If your teams are investing too much time switching between platforms, they’re not optimizing their strengths in their given roles. For sales and marketing teams, this can mean reducing the value that their strategic efforts add to the company. When using a streamlined corporate gifting interface, your teams can integrate their CRM and HRM platforms with the gifting service. This will ensure they can be more efficient while having all the necessary information at their fingertips, not having to toggle back and forth between platforms. 

You’re tired of managing SWAG for your teams

Managing branded merch can be a tough job, especially if you have international and remote teams. We can assist you by creating custom branded items that can be sent internationally. Using Giftsenda, you can use our gift invite feature to send gift invites to recipients using links or emails – allowing them to redeem a specific swag item or choose one from a special collection and provide delivery details. We’ll handle the rest.

When the act of gifting feels more like a chore

Undertaking a manual gifting campaign can consume a ton of time and resources. Besides, why do it yourself when you can have it done for you? If your gifting strategies have become more like a business chore, it’s a sign you’re in need of a gifting service. 

This is most important when you’re placing an essential corporate aspect, such as corporate gifting, last on your list of business duties – whether knowingly or unknowingly. By employing the help of a corporate gifting platform, you can remove the stress of gifting and put back the enjoyment, which are the human touch points your efforts generate. 

You’re overspending on international customs and shipping fees

International sends can eat a chunk out of your gifting budget. Not to mention, it’s quite a daunting task. Addresses are often unclear when the location is foreign and sometimes when you are manually taking on the task, your gift can be lost in transit. It’s in these cases that an international gifting service becomes your bestie! 

Giftsenda reduces the expense of costly international shipping and customs fees with locally sourced gifts. Sourcing gifts directly from your recipient’s residential country not only lowers your logistical costs but also creates a sustainable form of gifting that supports local businesses and reduces your carbon footprint. And once again, you can use our address collection feature to streamline sending even further. 

You’re lacking in the area of customer churn

According to a State of Customer Churn Report 2023, 72.9% of customer success teams don’t have a strategic win-back campaign in place for customers. Alarming, right? 

If your customer’s contract is up for renewal and you need to convince them to stay, a corporate gifting service can make them feel like a VIP. And in this case, they’re not going to want to leave. You can surprise your customer with a thoughtful gift in order to make them feel like “this company really cares about me”. For these circumstances, personalized email gift invites create meaningful touch points that foster strong professional relationships between a brand and its customers. 

You’re a terrible gift picker! 

You have to admit; this can sound like a funny one. But if you’re picking gifts for many recipients multiple times a day, a generic one-size-fits-all gift is going to sound pretty good – but might not be the best idea. 

Corporate gifting platforms give your recipient the opportunity to pick their own gift. This creates a stress-free approach for you and a fulfilling approach for your recipient. Another solution to this problem is the opportunity to use a concierge service when using a gifting platform. Experienced gifting concierges can assist you in selecting a gift based on your recipient’s preferences and likes, which is especially favorable when you’re in need of the element of surprise. 

Sending gifts with the Giftsenda gifting platform

Giftsenda is your all-in-one gifting platform

Giftsenda is a one-stop-shop when it comes to all of your corporate gifting needs. Backed by over 20 years of experience and with a catalog of over 10 000 gifts, you’ll find your gifting campaign will be more affordable, simpler and substantially more convenient. With delivery to over 200 countries, you can streamline your gifting strategies and increase your ROI, which after all, is the bottom line is it not? Don’t waste any more time (or revenue) on manually sending gifts, contact us today for a demo or create a subscription-free project.

Do Corporate Gifting Your Way

Gifting Platform

Do you send gifts to staff, prospects and clients on a regular basis? Our gifting platform is designed to make corporate gifting fast, cost-effective and easy – no matter the size of your recipient list. 

One-Time Projects

Enjoy all the perks of using a gifting platform, with no commitments or recurring costs, when making use of our project-based plan. Use the platform yourself, or we can manage your whole campaign for you.

eCommerce Shop

Do you need to quickly send 1-5 gifts to recipients overseas? Our online shop is free to use. Simply choose the gifts, provide the delivery details, and pay. You can even send a 1:1 gift using en email address!
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