by gs_site_admin | Mar 7, 2025 | Marketing
Key Takeaways: Personalization in ABM outreach significantly improves engagement, reduces acquisition costs, and increases revenue by tailoring marketing efforts to existing clients and target prospects. Creating audience-specific content, personalized landing...
by gs_site_admin | Mar 1, 2025 | International Gifting Guides
Key Takeaways: Sending corporate gifts internationally requires careful attention to laws, regulations, and cultural norms to ensure gifts are appropriate, well-received, and do not risk reputational damage. Understanding the recipient—considering their...
by gs_site_admin | Mar 1, 2025 | Marketing
Key Takeaways: Corporate gifting enhances Account-Based Marketing by personalizing client interactions, shortening sales cycles, and showing recipients that their needs and preferences are valued. Using a structured gifting process—tiering recipients, defining...
by gs_site_admin | Feb 24, 2025 | International Gifting Guides
Key Takeaways: When sending corporate gifts to Australia, it’s important to respect the local business culture by offering gifts after deals are closed, focusing on thoughtfulness, integrity, and mutual respect rather than extravagance. Effective gifting in...
by gs_site_admin | Feb 7, 2025 | Sales
Key Takeaways: In today’s market, businesses must focus on creating value and building relationships rather than simply making a sale, as customers prioritize brands that demonstrate understanding and care beyond transactions. Incorporating corporate gifting...
