by gs_site_admin | Feb 5, 2025 | Business Insights
Key takeaways: The tradition of corporate gifting has expanded over the years, moving from simple branded merchandise to personalized, high-value items. Modern businesses are leveraging gifting to strengthen relationships, improve sales, and enhance marketing efforts....
by gs_site_admin | Jan 30, 2025 | Business Insights
Key takeaways: Corporate gifting campaigns help businesses build meaningful connections, improve customer acquisition and retention, and enhance brand preference by providing a personalized touchpoint with clients, prospects, and employees. Businesses should evaluate...
by gs_site_admin | Nov 13, 2024 | Business Insights
Key Takeaways: HR teams can use gifts to celebrate milestones, welcome new hires, and enhance performance reviews, fostering a positive work environment. Marketing teams can leverage gifts to target accounts, thank customers, and build brand awareness, driving...
by gs_site_admin | Sep 27, 2022 | Customer Experience
Key Takeaways: Customer experience is set to become the defining factor that differentiates brands, making it crucial for businesses to design seamless, thoughtful, and well-resourced customer journeys. Successful customer journeys require anticipating challenges,...